WINSTON-SALEM, N.C. – Wake Forest University Baptist Medical Center is the winner of the 2008-09 Consumer Choice Award for the Winston-Salem metropolitan area. The award, by National Research Corporation (NRC), an independent research company, recognizes hospitals having the highest quality and image in more than 250 markets throughout the U.S.
This is the ninth consecutive year that the Medical Center has received a Consumer Choice award. The award was presented to 225 hospitals nationwide in 250 markets. The winning facilities rank highest in their metropolitan statistical areas, which are defined by the U.S. Census Bureau.
Nationally the Consumer Choice Awards are based on a survey of more than 200,000 households, representing more than 400,000 consumers, in 48 states and the District of Columbia. The Winston-Salem award is based on results from Forsyth, Yadkin, Davie and Stokes counties. The award reflects the growing role of consumer choice in the health care field, according to NRC.
“These Consumer Choice award winners exemplify the dedication it takes to provide quality health care to their communities and we are pleased to honor them through the eyes of their patients,” said Ginny Martin, president of NRC’s Healthcare Market Guide Division.
This is the 13th year NRC has recognized hospitals that consumers have rated highest for providing quality health care services. The survey is the largest and most comprehensive of its kind. The margin of error is plus or minus 0.2 percent on a national level.
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